Cazoo has introduced AI-powered call summaries for dealers using its Dealer Centre tool.
The tool, powered by Kaisa, the customer engagement platform specialist, records customer phone leads with calls analysed to identify and extract key conversation topics including customer questions about availability; trade-in details, mileage, condition and previous owners; and discussions on deposits, finance and callbacks.
Based on aggregated call summary data over a three-month period, 95% of buyers’ calls included a detailed vehicle enquiry, underlining the quality of leads Cazoo continues to drive to dealers.
Half of all calls converted into a confirmed in-person visit or test drive – where the car was available and a visit was offered – reflecting the high level of purchase intent among Cazoo buyers.
Thomas Orthgiess, chief product Officer of Cazoo, said: “Our dealer partners asked us for help to stay on top of their calls, so we built this for them and made it free.
“When every callback happens and every promise is kept, dealers sell more cars and customers get a better experience. That’s a win for everyone.”
