Sandown Group is to represent Chery in Newbury joining an existing Mercedes-Benz aftersales operation.
It said the Mercedes-Benz aftersales business would remain pivotal for the business an the Cherry addition gave it scope to grow the business further.
Posting on LinkedIn it said: We’re delighted to announce that CHERY, one of the world’s fastest-growing automotive brands, will soon be joining us in Newbury.
“This marks a significant milestone for our business and reflects our continued investment in the future of the site, our team and the customers we proudly serve.
Alongside this exciting development, our dedicated Mercedes-Benz Aftersales operation remains at the heart of our business, continuing to provide the expert servicing, maintenance, repairs, MOTs and genuine parts support that our customers know and trust.
The arrival of Chery represents more than just a new brand; it’s an opportunity to grow, innovate and continue delivering exceptional customer experiences for motorists across Newbury and the surrounding area.
We’re incredibly proud of what we’ve achieved so far and even more excited about what lies ahead.
We look forward to welcoming customers to experience Chery and to continuing to support Mercedes-Benz owners for many years to come.”
Sandown Group is ranked 96 in the Motor Trader Top 200 Dealer Groups with annual turnover of £168.2m.
