Ron Brooks has appointed a new Flagship Chery dealership in Nottingham, representing the brand for the first time.
The new Chilwell site will provide customers with access to the latest Chery vehicles, alongside expert sales advice, and aftersales support.
Tom Slack, group chief commercial officer at Ron Brooks, said: “Having already seen the positive impact that our three OMODA and three JAECOO businesses have had, we’re excited to welcome Chery and introduce the brand to customers across Nottingham and the surrounding area.
“Nottingham represents a significant opportunity for Chery, and we are proud to have been entrusted with bringing the brand to such an important market.
“The Chilwell Nottingham location provides a fantastic platform for growth, and we look forward to showcasing everything Chery has to offer while delivering the exceptional levels of customer service that Ron Brooks is known for.”
The site is a new acquisition for the Group and is currently undergoing refurbishment.
Slack said: “We believe Chery has a very bright future in the UK, and we’re excited to be part of that journey from the outset.”
