Lloyd Motor Group is opening its new BYD showroom in Blackpool in early May.
Located at the current Lloyd Select site on Whitehills Road, Whitehills Business Park, the new site will showcase BYD’s complete lineup of all-electric passenger vehicles.
Mark Powell, head of business at Lloyd BYD Blackpool, said: “The addition of BYD to our Blackpool operations marks an exciting new chapter for Lloyd Motor Group in Lancashire.
“We’re proud to grow our presence in the area and to introduce this forward-thinking brand to local customers.
“The team is eager to showcase BYD’s impressive electric vehicle range and to deliver the exceptional customer service that Lloyd Motor Group is known for.”
Lloyd BYD Blackpool joins the company’s established businesses in the area – Lloyd Blackpool BMW, Lloyd Blackpool MINI, Lloyd Bodyshop Blackpool, and Lloyd Select Blackpool.
Sam Lloyd, MD of Lloyd Motor Group, said: “We are thrilled to welcome BYD to our portfolio of premium automotive brands in Blackpool.
“This partnership represents an exciting opportunity to bring world-class electric vehicles to our customers in Lancashire.
“As the automotive industry continues its transition to electrification, Lloyd Motor Group is committed to leading this change by partnering with innovative manufacturers like BYD.”
The official showroom opening event is planned for mid-May. The event will allow customers and the local community to experience the BYD range.