Independent battery certificates key to unlocking consumer trust

By automotive-mag.com 3 Min Read

A recent international customer survey, conducted by battery diagnostics company AVILOO, found transparency regarding battery condition and manufacturer independent assessments play a central role in unlocking customer confidence in EVs.

For the vast majority of surveyed companies (92.9%), transparency in the sales process is crucial.

One used car dealer said: “Due to a lack of information, skepticism among many potential buyers of used electric vehicles remains high. A manufacturer independent battery certificate creates objective transparency, increases trust and strengthens the dealer’s professional competence in the field of electromobility.

“This is particularly relevant for older vehicles or models with higher mileage that are approaching the end of the manufacturer’s battery warranty.

“As these vehicles increasingly enter the used car market, their tradability and value retention are of central importance – and ultimately benefit all market participants.”

Independence from manufacturers plays a major role, with 93.4% of respondents stating that an independent battery certificate increases credibility in the sales process, while 88.8% emphasise the importance of manufacturer independent results.

There is also growing demand from customers (84.4%), actively asking for an independent battery certificate.

Survey results indicate that transparency and independence also support the sales process itself – 46.2% report higher sales prices since introducing independent battery certificates and 44% observe shorter standing times for used EVs.

Respondents (74.7%) use AVILOO’s independent battery certificate to minimize risks of complaints and returns by testing vehicles prior to purchase.

AVILOO CEO Marcus Berger said: “With our AVILOO FLASH Test, we are the only provider on the market offering a manufacturer independent battery quick test.

“We differ from all other quick tests, which merely read out the BMS, by using precise calculation methods that truly guarantee independence and transparency – benefiting all market participants.

“We are therefore very pleased that these advantages are clearly recognized by our customers.”

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