Family-owned dealership group Warners has opened a Chery showroom in Cheltenham, Gloucestershire.
This is the dealer’s second Chery dealership, following the successful launch of its showroom in Gloucester.
Mark Jones, managing director at Warners, said: “The response to OMODA | JAECOO in Gloucester has exceeded our expectations and demonstrated that customers are actively looking for innovative, technology-rich vehicles that deliver exceptional value.
“The success of those brands gave us real confidence in the strength of the wider CHERY Group.
“We believe the brand has enormous potential in the UK market and we’re proud to be part of its continued growth.”
Located on Blaisdon Way, the dealership will showcase Chery’s latest range of petrol and hybrid SUVs.
Since 1920, Warners has built a reputation across Gloucestershire for trusted customer service, strong manufacturer partnerships and a commitment to evolving with the needs of local motorists.
Guy Warner, director at Warners, said: “As a family business, we have spent more than 100 years adapting to the changing needs of motorists while staying true to the values that have always defined WARNERS.
“Bringing CHERY to Cheltenham was a natural next step, and we’re delighted to give customers across the county access to a brand that is already making a significant impact around the world.”
