Vertu Omoda Macclesfield and Vertu Jaecoo Macclesfield will operate from the dealer group’s existing site on Lyme Green Business Park, former home of Vertu Vauxhall Macclesfield, where sales of new Vauxhall models have now ended.
Alongside new car sales for Omoda and Jaecoo, the dealership will operate as an authorised Vauxhall repair and aftersales site.
Keith Guy, general manager at Vertu Omoda Macclesfield and Vertu Jaecoo Macclesfield, said: “I’m hugely proud that the team in Macclesfield has been chosen to operate Vertu’s second Omoda and Jaecoo dealership.
“Both brands have already made a huge impression in the UK market over the last 18 months, and we are excited by the opportunity to introduce these popular models to customers across Macclesfield and the wider Cheshire region.
“At the same time, we also look forward to welcoming our existing Vauxhall customers to the dealership for their ongoing servicing needs.”
The Omoda and Jaecoo ranges can now be explored at the site, which is undergoing significant refurbishment to reflect its new brand partners.
This is the dealer group’s second Omoda and Jaecoo site. Vertu’s first dealership representing the two brands opened earlier this year in Burton.
Robert Forrester, Chief Executive of Vertu, said: “The growth achieved by Omoda and Jaecoo since entering the UK market has been remarkable, with both brands attracting customers through a combination of advanced technology and strong value for money.
“Following the successful launch of our first Omoda and Jaecoo dealership in Burton, we are delighted to expand our partnership with both brands through their arrival in Macclesfield.
“With Keith and his experienced team leading the business, we look forward to introducing Omoda and Jaecoo to customers across Cheshire whilst continuing to provide the excellent aftersales support our existing Vauxhall customers have come to expect.”