Yeomans has opened a Mazda dealership in Worthing, its second outlet with the brand following the launch of its Bexhill site in 2025.
Yeomans has been in business in the south of England for 40 years with dealerships across Cornwall, Devon, East Sussex, Hampshire, Somerset, Surrey and West Sussex,
It now represents Audi, Citroën, Cupra, DS, Honda, Hyundai, Jaecoo, Mazda, Nissan, Omoda, Peugeot, SEAT, Škoda, Toyota, Vauxhall, Volkswagen and Volkswagen Commercial.
The group is ranked 31 in the Motor Trader Top 200 Dealer Groups with annual turnover of £581.8m.
Jeremy Thomson, managing director at Mazda Motors UK, said: “I am delighted to welcome the new Worthing site to the Mazda network at such an exciting time for the brand, with three major new vehicle launches planned over the next six months.
“Worthing represents a key territory for Mazda and was one of our largest open points, presenting a very strong business opportunity for growth.
Combined with Yeomans’ proven track record of achieving top dealer status with multiple manufacturer partners, this gives me great confidence for the future with Mazda across both the Worthing and Bexhill sites.
“James Smith and his team bring a highly professional approach, and their customer-focused culture aligns perfectly with Mazda UK. I am delighted about this appointment and the strong potential it represents for continued success together.”
Michael Adams, sales manager at Yeomans Mazda Worthing, said “After a short sabbatical following 15 years with Mazda, I’m delighted to be returning to the brand at this fantastic new Yeomans site in Worthing.
“The team’s values and customer-first mindset align perfectly with Mazda’s, which gives us great confidence in the strength of this partnership.
“With an accessible location and a wide catchment area, the new Worthing site is well positioned to support even more customers, and we’ve already seen strong levels of interest – especially with the Mazda RX-3 drawing attention too. We’re excited to mark this next chapter with Mazda UK.”