MG is pushing ahead with plans to take control of vehicle distribution, sales and aftersales in Belgium and Luxembourg from 1 July.
It is taking over distribution from Astara, which was responsible for the brand in Belgium and Luxembourg since its relaunch in 2020.
Under Astara MG has become the largest Chinese automotive brand in Belgium, achieving a market share of more than 1.5%. In 2025, approximately 6,000 MG vehicles were registered in Belgium.
MG, which has created a new entity MG Motor Belgium BV, said it intends to continue working with the current retailer network.
The creation of MG Motor Belgium BV forms part of the brand’s broader “In Europe, For Europe” strategic investment in Europe, taking in the opening of a new European Engineering Centre in Frankfurt, Germany.
William Wang, managing director of MG UK and Europe, said: “Belgium and Luxembourg are key markets in our European growth strategy, offering substantial long-term opportunities and a strong foundation for continued expansion.
“This transition reflects our confidence in the opportunities ahead and our commitment to driving sustainable growth across the Europe.”
