Former VW Group UK MD Paul Willis has been appointed to Autorola Group’s board of directors.
He joins from Al-Futtaim Automotive, where he was CEO and oversaw 11,000 employees and 18 business units across multiple markets.
Willis said: “Autorola is uniquely positioned to lead the digital evolution of the automotive and mobility lifecycle.
“It’s combination of global scale, data intelligence, and digital capabilities creates a strong platform for future growth. I look forward to supporting the board and contributing to the group’s strategy.”
Willis has held senior executive roles within Volkswagen Group and leadership positions at BMW, Ford Motor Company, Mazda, Toyota and Kia Motors Europe, giving him deep insight into global automotive ecosystems and mobility value chains.
Peter Grøftehauge, Autorola Group’s owner and CEO, said: “Paul Willis brings exceptional operational depth and strategic perspective to Autorola.
“His experience leading large-scale transformation and strengthening international operations aligns closely with our ambition to accelerate global growth.”
