Sytner Sheffield was crowned BMW Retailer of the Year for 2024 at BMW Group UK’s Retailer of the Year 2025 awards, hosted by comedian Jimmy Car.
Sytner Sheffield took home the prestigious ‘BMW Retailer of the Year’ while Sytner Coventry took home the ‘Electric’ win.
Andy Crossan, MD at Sytner Sheffield said “We are absolutely delighted to have been awarded ‘BMW Retailer of the Year’ for 2024 at Sytner Sheffield.
“This tremendous achievement coincides with celebrations for our 50th year as a Retailer with the BMW Group.
“We extend our warmest congratulations to our Head of Business, Carl Shaw, and we are incredibly proud of the entire team at Sytner Sheffield whose hard work and outstanding performance across every aspect of the business made this win possible”.
David George, BMW Group UK & Ireland CEO, said: “The efforts our retailers put into their work shows the tireless commitment to delivering excellence for the BMW brand.
“Our retailers go above and beyond to ensure each of their customers feel valued, and tonight’s winners are a shining example of the type of retail excellence we strive for across the BMW Group”.
Winners were selected across other categories, from Sales, Customer, Used Cars and Electric.
‘Rookie of the Year’, a new award for MINI spotlighting those with just a minimum of six months under their belt, went to Charlotte Bankes-Fay (Marshall Hampshire).
JKC took home the ‘Aftersales’ award, Lloyd Group were crowned for ‘Marketing’, and Halliwell Jones recognised for their ‘MINI Big Love’ efforts.
Across BMW retailers, Partridge took home the crown for ‘Corporate’, Cotswold Cheltenham were successful in ‘Used Cars’.
