Gary Lan, who will remain CEO of Omoda & Jaecoo, has been confirmed as Lepas UK CEO. Ray Wang joins Lepas UK as managing director.
Lan will oversee the strategic development of the brand and work closely with Wang who is supporting the operational development of the brand – establishing its retail, commercial, and marketing foundations.
Gary Lan, CEO of LEPAS UK, said: “Introducing LEPAS to the UK represents an exciting new chapter for our global business.
“The British market is one of the most dynamic and competitive in Europe, and we are committed to building a brand that delivers innovation, strong value and a high-quality customer experience.
“I am delighted to welcome Ray Wang to the team as Managing Director as we begin this journey together.”
Wang previously worked with Omoda & Jaecoo following their UK launches in 2024 and 2025.
He said: “LEPAS arrives with a clear ambition to establish itself as a distinctive new choice for UK customers.
“Working alongside Gary and the wider team, we look forward to building a strong organisation and the dedicated retail network that supports the brand’s long-term success in this market.”
LEPAS – a name combining the ideas of “Leopard” and “Passion” – reflects Chery International’s continued global expansion and commitment to advanced electrified technologies.
The first model to arrive in the UK will be the LEPAS L8, the brand’s flagship SUV, scheduled to go on sale this year.
