Percayso Vehicle Intelligence (PVI) is relaunching as Cazana.
The relaunch follows 18 months of intensive development focused on delivering a significantly enhanced data portal engineered to meet the needs of automotive dealers.
Ian Lilley, Director of Automotive, said: “Cazana is a name strongly associated with automotive intelligence. We are bringing back a brand that the industry knows and trusts, now paired with significantly enhanced intelligence capabilities.
“The upgraded platform enables independent dealers, franchises and car supermarkets to price more accurately, buy more efficiently and operate with greater confidence.”
Valuation methodologies have been tailored for finance and leasing providers and a stock and pricing comparison portal developed for OEMs.
Partners including Motors (Cazoo), Experian, Cartotrade and AUCA have seamlessly integrated with the platform via API, providing thousands of retailers with unprecedented access to rich, real-time vehicle data.
For existing users, there will be no disruption. The connections, data quality, product features and service delivery remain unchanged.
Lilley said: “Our advanced RV modelling will give finance and lease companies access to accurate valuations, and we are working with OEMs to provide brand-specific pricing and location visibility across the U.K.
“Rebranding clarifies our target audience and reinforces our commitment to specialist automotive insight. This move aligns our brand with an established market identity and strengthens our position as a provider of real-time, market-leading vehicle intelligence.”
Automotive expert Derren Martin will lead Cazana’s automotive market insight, thought leadership and dealer engagement strategy, serving as the brand’s lead spokesperson across the sector.
