Bowker Chery Preston is being filled as the “best UK dealership for customer experience and reputation” across all UK dealerships listed on reputation.com.
Reputation.com assesses 4,500 franchised dealerships nationwide. And Bowker Chery on the Docks in Preston recorded a reputation score of 906, just six months after it opened for business.
Reputation.com measures customer experience using feedback across digital channels, including online reviews and businesses’ responses to customer feedback.
John Nichol, head of business at Bowker Chery, said: “This is great news for the Preston team. Chery is still relatively new to the UK, so we knew from the outset that the experience customers received at the dealership would be an important part of introducing the brand locally.
“A score like this comes from what happens every day, whether that’s answering a question, handing over a new car or looking after somebody after they’ve driven away. The whole team deserve a lot of credit for putting customers at the centre of that.”
Chris Eccles, managing director at Bowker Motor Group, said: “Congratulations to everyone at Bowker Chery Preston.
“Building a new dealer network isn’t just about opening locations; it’s about making sure customers feel looked after when they walk through the door and throughout their ownership.
“To see the Preston team at number one is a great result for them. It shows what can be achieved when a retailer gets behind a new brand and gives customers the service and support they expect.”
Bowker Chery Preston is based at Customs House, Customs Way, Preston Docks.
