Vertu Motors plc has been recognised as one of the UK’s Top 100 Apprenticeship Employers for 2026.
The national rankings, compiled by the UK Government celebrate organisations across England that demonstrate a strong commitment to apprenticeships through achievement, opportunity and apprentice experience.
Vertuy, ranked under FMCG and Retail was ranked in 71th place ahead of bodyshop operator Steer Automotive in 81th slot.
Some carmakers appeared in the listing, notably JLR (8), and BMW (19).
The Top 100 and Top 50 SME Apprenticeship Employer lists assess employers on successful completion rates, the breadth and accessibility of opportunities offered – particularly to young people – and the quality of the apprentice experience, as reflected in feedback and reviews.
Vertu’s performance across these areas highlights its sustained investment in training and skills development.
Vertu currently supports 285 apprentices across the organisation, including twelve colleagues undertaking degree-level apprenticeships.
The group works in partnership with 16 training providers to deliver 26 apprenticeship standards, ensuring skills development aligns with the operational needs of the business.
In the last financial year, 130 apprentices successfully completed their programmes, demonstrating strong outcomes in achievement – one of the core measures within the ranking methodology. During the same period, Vertu welcomed over 50 new apprentices.
Robert Forrester, chief executive of Vertu, said: “This recognition highlights the work being done across the business to create meaningful career pathways for young people and older colleagues who are looking to expand their skills and grow within the company.
“Apprenticeships play a vital role in shaping our future workforce, and it is encouraging to see those efforts acknowledged at a national level. Our apprenticeship scheme is focused on giving people the opportunity to gain skills, qualifications and experience that puts them on the road to a rewarding career within the automotive sector.
“Apprenticeships bring fresh perspectives and energy into the organisation, while also supporting colleagues to progress and build long-term careers. The breadth of programmes we offer ensures people can develop in a wide range of roles, from technical specialisms through to leadership pathways.”
