Renault hosted a VIP night at MAISON4, the brand’s digital pop-up space at Future Stores on Oxford Steet.
Fashion model and sustainability expert Daisy Lowe was one of 75 VIP guests celebrating the launch of the Renault 4 E-Tech electric.
Adam Wood, Managing Director, Renault UK said: “It’s clear that more people are ready to go electric and our MAISON4 event was a fantastic, high-profile way to discuss a very relevant topic in a fun and engaging way.
“Cars which speak to head and heart like the Renault 4 are driving a step change in the perception of electric cars, and we are delighted that MAISON4 has given thousands of people an invaluable insight into how they can be desirable, stylish and efficient.”
Led by Andrea Thompson, Editor-in-Chief of Marie Claire, a sustainability discussion included insight from Wood, and motoring experts Nicki Shields and Katy Fairman.
The event included a live DJ and digital displays.
Thousands have visited the pop-up which includes a dedicated games area, Renault merchandise and a Polaroid photo station.
