Zenvo Automotive has appointed top end car dealer group H.R. Owen to represent the brand in the UK.
H.R. Owen will initially work to provide sales support from the company’s flagship multi-marque facility in Hatfield.
The group will retail the Aurora, a V12 hypercar available in track-focused ‘Agil’ and more classic GT ‘Tur’ model designations. Every Zenvo Aurora will be hand-assembled in Denmark. Price starts from £2.2m.
The debut of the new Aurora will take place later this summer, with first production cars expected for delivery later in 2026.
“Zenvo Automotive perfectly exemplifies our commitment to representing only the most innovative automotive brands,” said Ken Choo, chief executive, H.R. Owen.
“Inspired by the passion and ingenuity of the Chairman and CCO, Jens Sverdrup, the Zenvo team is pioneering exactly the kind of boundary-pushing innovations in the new Aurora hypercar that our clients expect.
“It’s an honour to welcome Zenvo into our portfolio, bringing these extraordinary Danish hypercars to our clientele for the first time.”
Jens Sverdrup, chairman and chief commercial officer, Zenvo Automotive, said: “H.R. Owen has established itself as a leader in the world of performance and exclusive vehicle sales.
“Coupled with the highest levels of customer care at every stage – which is a crucial element for us – H.R. Owen are a natural and perfect partner for us moving forwards.